Tuesday, February 7th, 2012

Want to add your Free Listing? Click here to register

You are here: Home / Email marketing: 10 rules to live by – by Liz Moss @newzapp / Archives for
  • Profile:  I am responsible for the marketing for newzapp email marketing. This includes developing strategies to deliver continuous growth and higher performance in customer acquisition, retention and brand management. I also manage the copy writing, online advertising, online and offline PR, exhibitions and events, sponsorships, website development, reputation monitoring, partnership and ambassador marketing, competitor analysis and email marketing. I also provide marketing advice for our customers. I thoroughly enjoy the challenges here and I am always looking for new and innovative ways to increase our branding and marketing efforts. I love to read sci-fi and fantasy novels and one of my favourite authors of all time is Terry Pratchett. I also play the piano and have recently started distance running with my partner Tom. Although he can run marathon's, I think I'm doing well to have reached 6 miles!
  • Website:  http://www.newzapp.co.uk
  • Twitter:   http://www.twitter.com/newzapp
  • LinkedIn:   http://www.linkedin.com/in/elizabethmoss

All contributions by Liz Moss



Email marketing: 10 rules to live by – by Liz Moss @newzapp

In this post I’ve collated some of our top email marketing tips – from managing your database to evaluating your results – to help you make the most of your email marketing.   1. Keep your database clean Email data can quickly go out of date, so it’s important to keep your database clean. Below are a few things to watch out for: Bounces: You should regularly monitor and cleanse... [Read more]

9

VN:F [1.9.11_1134]
Rating: 5.0/5 (3 votes cast)