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Posts filed under: Email Design

The 5 Commandments of Responsive Email Design By @jvanrijn

  • The 5 Commandments of Responsive Email Design
The 5 Commandments of Responsive Email Design Every business struggles to persuade people to open emails. It might seem frustrating; If those subscribers would only read your emails, they would find all manner of goodies for their delight and delectation....
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HubSpot – It’s Time: How to Prep Your Email Marketing for the Holiday Season

  • It's Time: How to Prep Your Email Marketing for the Holiday Season
By HubSpot It seems like we only just unpacked our fall sweaters, but believe it or not, it’s time for marketers like us to think jingle bells, not jack-o’-lanterns. While consumers are prepping their candy bowls for trick-or-treaters, we should be...
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Exact Target – 2014 Holiday Email Marketing Calendar

  • 2014 Holiday Email Marketing Calendar
By Exact Target While most holiday gift-buying takes place during November and December, the email marketing holiday season lasts from July through January. Inbox competition is heaviest during the holiday season—so stand out and plan now with this guide. You’ll...
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Constant Contact – 30 Creative Email Ideas for Your Holiday Email Marketing

  • 30 Creative Email Ideas for Your Holiday Email Marketing
By Constant Contact If you’re like a lot of small businesses, email marketing will play an important role in your promotion plan this holiday season. With email marketing you can create a series of timely messages to announce your holiday plans, remind people about important dates...
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4 Easy Ways to Improve Your Email Marketing by @skadeedle

  • 4 Easy Ways to Improve Your Email Marketing by @skadeedle
Taking a little bit of time to make just a few changes to your email marketing can get you big results in engagement, and it’s all about engagement, right? The best way to understand how engaged your readers are is to take a...
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The Anatomy of an Effective Email by @skadeedle

  • The Anatomy of an Effective Email by @skadeedle
Remember back in science class when you dissected a worm and saw exactly how all the parts worked? A bit gross, but fascinating. We’re happy to say there will be no scalpels today, but we will examine the parts that make up an effective...
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5 Inspirational Examples of Email Marketing We Can All Learn From by Matthew Johnson @vision6

  • 5 Inspirational Examples of Email Marketing We Can All Learn From
5 Inspirational Examples of Email Marketing We Can All Learn From As you might imagine at Vision6, we love email. Lucky for us too. Because as email marketers working at an email marketing software company, we spend a LOT of time...
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MailerMailer – How to Choose an Email Color Scheme

  • How to Choose an Email Color Scheme
By: MailerMailer Whether you’re a beginner or seasoned designer, choosing an email color scheme can be tough. To begin, you’ll want to choose colors from your branding — specifically your logo and website. You’ll need about five to seven colors...
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ClickMail – How Do Clickable Images in Email Skew Your CTR?

  • How Do Clickable Images in Email Skew Your CTR?
By: ClickMail Recently a client asked us if “click-able” graphics and buttons should be avoided in his email marketing. This client worries that email click-through rates are harmed because important content in graphics are not visible. He asked if our...
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Trendline Interactive – Tips For Creating A Great Confirmation Email

  • Tips For Creating A Great Confirmation Email
By: Trendline Interactive We have been pretty busy at Trendline these days. In addition to being super busy with our awesome clients, we have managed to sign up for some great email programs just to see how they handle things....
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Business 2 Community – Offering Some Eye Candy in Your Email Marketing

  • Offering Some Eye Candy in Your Email Marketing
By: Business 2 Community Design in email copy is one of the most understated, but highly appreciated aspects of email marketing. At a time when inboxes are cluttered, if you want your messages to get opened and read, they must...
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ExactTarget – Location, Location, Location: Tips to Maximize Return on your Third Party Recommendation Tool

  • Location, Location, Location: Tips to Maximize Return on your Third Party Recommendation Tool
By: ExactTarget We’ve all heard the real estate mantra: Location, Location, Location. If your store is not located in a prime spot, you can expect to fare worse than your competitor who is located on the busiest intersection in town. The same principle...
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Business 2 Community -Is Your Email Marketing Holiday Ready?

  • Is Your Email Marketing Holiday Ready?
By: Business 2 Community Black Friday, Cyber Monday and Small Business Saturday are just days away, and the intense weeks of holiday shopping and spending still to come, makes email marketing a must. Our customer email data shows that email send volume increased by...
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Litmus – iPhone 5 (now available for testing) & Its Impact on Email Design

  • iPhone 5 (now available for testing) & Its Impact on Email Design
By: Litmus There has been a steady increase in mobile opens — 123% in 18 months — and the majority of these opens are being made on iOS (80.34%) and Android (18.93%) devices. Even taking image blocking into account, it’s undeniable that...
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Pure360 – Top 10 HTML tips for email – part 2

  • Top 10 HTML tips for email - part 2
By: Pure360 …Episode II – Attack of the Clues Following on from ‘Episode I – The Email Menace’, is the second batch of HTML tips for writing cross-client compatible emails, helping you write better email HTML. 6. Don’t stack tables ‘Stacked...
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Pure360 – Top 10 HTML tips for email – part 1

  • Top 10 HTML tips for email - part 1
By: Pure360 …Episode 1 – The Email Menace HTML for email is much like finding a time machine, hopping inside, pressing the big red button that says “DO NOT PRESS” and finding yourself back in the middle of the Oasis...
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Business 2 Community – 5 Things To Consider For PSD to HTML Conversion

  • 5 Things To Consider For PSD to HTML Conversion
By: Business 2 Community As a graphic designer, converting your design from PSD to HTML, is necessary to the job you do. However, as basic as this task is, most people find it to be the most challenging one. There...
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Net Tuts – 20 Email Design Best Practices and Resources for Beginners

  • 20 Email Design Best Practices and Resources for Beginners
By: Net Tuts Even for experience designers, building email newsletters isn’t easy. You receive a lovely looking design, and you crack on with the development. Unfortunately, it just doesn’t work as it should in every email clients. Styles don’t display,...
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MailerMailer – Ultimate Field Guide to Common Bugs in HTML Email

  • Ultimate Field Guide to Common Bugs in HTML Email
By: MailerMailer While testing HTML emails, I’ve come across a variety of bugs, quirks, and behaviors. Most of these can be fixed by adjusting your markup and styles— the main obstacle is figuring out what’s going on. If you’re really...
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MediaPost – Be The Go-To Expert On Your Email Marketing Team

  • Be The Go-To Expert On Your Email Marketing Team
By: MediaPost In the ever-evolving world of email marketing “best practices,” mastering some niche know-how can significantly boost the value of your contribution to your email marketing team. Whether you’re the jack-of-all-trades in a barebones operation or a member of...
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