Originally Posted to EmailKarma.net – Re-posted by Author photo credit: o5com It seems like you can’t open a news feed these days without being inundated with stories about privacy. Network data breaches. Location-based tracking. Court injunctions. It’s a minefield out there. Nowhere is privacy more closely watched — or as potentially explosive — as in the field of online marketing.... [Read more]
By: PCWorld Notorious spam king Sanford Wallace is facing federal fraud charges for allegedly breaking into Facebook accounts and sending 27 million spam messages in 2008 and 2009. Wallace, 43, allegedly used a phishing attack to steal usernames and passwords from victims and then used the stolen credentials to post spam to victims walls, the U.S. Department of Justice said. Wallace allegedly made... [Read more]
By: Bronto Willie Sutton was a famous bank robber from the first half of the twentieth century. One time a reporter asked him, “why do you rob banks?” His now famous response was, “because that’s where the money is.” The new money these days is personally identifiable information — email addresses and related bits — and Email Service Providers like Bronto are the new banks. Today... [Read more]
Dear eMail Marketing Community, It really saddened us yesterday to hear of an email marketing data security breach that happened at Epsilon. We know many companies were affected. Coming from the eMail marketing community, we all know how far-reaching this type of a data breach can be. It reminds me of the scenario ”I told two friends, and they told two friends, and so on and so on”,... [Read more]
