By: Background checks Technology is changing how we do everything, from connecting with friends to investigating our family history. While most of these changes are for the better, the reality is that many of these new technologies expose us to serious privacy risks, especially as legislation has struggled to keep up. Yet both here in the U.S. and around the world, that could soon... [Read more]
Privacy Goes Public: Eight Tips For Online Marketers Originally Posted to EmailKarma.net – Re-posted by Author photo credit: o5com It seems like you can’t open a news feed these days without being inundated with stories about privacy. Network data breaches. Location-based tracking. Court injunctions. It’s a minefield out there. Nowhere... [Read more]
By: PCWorld Notorious spam king Sanford Wallace is facing federal fraud charges for allegedly breaking into Facebook accounts and sending 27 million spam messages in 2008 and 2009. Wallace, 43, allegedly used a phishing attack to steal usernames and passwords from victims and then used the stolen credentials to post spam to victims walls, the U.S. Department of Justice said. Wallace... [Read more]
By: Bronto Willie Sutton was a famous bank robber from the first half of the twentieth century. One time a reporter asked him, “why do you rob banks?” His now famous response was, “because that’s where the money is.” The new money these days is personally identifiable information — email addresses and related bits — and Email Service Providers like Bronto are the new banks. Today... [Read more]
Email Marketing Data Security – Transparency Is the Clear Choice Dear eMail Marketing Community, It really saddened us yesterday to hear of an email marketing data security breach that happened at Epsilon. We know many companies were affected. Coming from the eMail marketing community, we all know how far-reaching this type of a data breach can be. It reminds me of the scenario ”I... [Read more]
