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325 + Marketing Terms Every Email Marketer Needs To Know by Jeff Ginsberg @Dad_FTW


325 + Marketing Terms Every Email Marketer Needs To Know by Jeff Ginsberg @Dad_FTW


325 + Marketing Terms Every Email Marketer Needs To Know by Jeff Ginsberg @Dad_FTW

How many times have you read something about email marketing and wondered, “What exactly does that term mean?” Well, now when you have questions about the definitions that are routinely – or infrequently – used in our industry, you can stop scratching your head and go to The eMail Guide Glossary of 324 eMail Marketing Terms.

This comprehensive resource is a collection of terms that every email marketer should know. Newbees and Ninjas alike will enjoy this convenient link, an essential post to save in your favorites. We encourage you to check it frequently and send us comments you may have about new terms we might add, refined definitions, or any other feedback you’d like to share.

Click here to go to the Glossary

How we built our glossary:

Every now and then we’re inspired by a great idea. We’ve seen a lot of glossaries that exist in the marketplace, but hadn’t found one that captured all the marketing terms that we think you need to know. So we scoured through all the resources we could find and came up with our own version that shares what others have done and expands on them to give a more complete glossary.

The sources that inspired us include:

Looking for other great reference resources to help you with your words? Here are a few that we recommend:

  • Profile:  Jeff Ginsberg has 17+ years’ experience and is an industry known authority on email marketing who gets in the trenches with clients and helps them fulfill their marketing objectives, increase revenue and brand engagement. Clients rely on him and his team at The eMail Company to provide them with expertise from strategy to technology and from campaign management to channel integration. Jeff has worked with clients across all spectrums in the financial, automotive, retail and consumer packaged goods space. His experience covers both B2B and B2C markets. He has a strong background in educating and training agencies and clients about email best practices and is a wealth of knowledge when it comes to marketing tools and vendor selection. While Jeff’s team may be small, they know how to solve BIG email marketing problems. Looking for help with your next campaign? Don’t be afraid to give him a call – Jeff and his team ready to help you today. Give me a call: Toll Free: 877-We-eMail (877-933-6245) Local: 416-225-7711 eMail: jeff@theemailcompany.com
  • Website:  http://www.theemailguide.com
  • Twitter:   http://www.twitter.com/theemailguide
  • LinkedIn:   http://ca.linkedin.com/in/chiefemailofficer
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