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eMail marketing advice from Stephanie Miller of Return Path
Jeff Ginsberg, Chief Email Officer of The eMail Guide, interviews Stephanie Miller, VP, Global Market Development of Return Path at the MarketingSherpa eMail Summit 2010 in Miami.
Takeaway: Know what your inbox placement is. 20% of legitimate eMail is not reaching the inbox.
Hi Amy,
Thanks for adding such a great takeaway from the video and thanks for being a part of the best eMail Marketing community on the web!
Regards,
jim
Great video & insight from Stephanie! “There’s no 1 way to do email marketing well” is oh-so-true.
Keep it coming, Jim & team!
Amy Garland
Blue Sky Factory
@amygarland