eMail Radio October 5th 1PM ET: Mobile Marketing 101
Mobile Marketing 101 Tuesday October 5th 1PM ET
Smart phones and tablet PCs are fundamentally changing how people connect to the web and to your brand. Have you gone mobile with your marketing? There’s no time to waste! Jared Reitzin, CEO and founder of MobileStorm and Len Shneyder of Unica join us to help you understand and get started with mobile and SMS marketing! As always, we’ll be taking your calls live!
According to CMO.com: 40% of iPhone/iTouch users access the internet more on their mobile than their desktop (Nielsen). In fact, U.S. mobile internet traffic across all handsets is now estimated between one third and one half that of wired internet traffic, making the mobile phone increasingly not the “third screen” but, increasingly, the first. A prime opportunity for SMS and mobile advertising!
- What do you need to know about getting into mobile marketing?
- How is mobile different from email marketing?
- Is mobile marketing basically email marketing on a smaller screen or is there much more to it?
Here’s your chance to get the answers from the experts!
Call in or Skype 1-347-637-3461
eMail Radio is not your average email marketing podcast!
Mr. Reitzin founded mobileStorm over a decade ago with a focus on creating a single platform that businesses could use to reach their audience in multiple ways. Under his guidance, mobileStorm has serviced thousands of customers and continues to receive massive growth year after year. Prior to officially forming mobileStorm in October of 1999, Mr. Reitzin was CEO of Katalyst Music Group LLC.
Len Shneyder joined Unica with the acquisition of top rated deliverabiity services provider Pivotal Veracity. Before joining Pivotal Veracity Len was Deliverability Operations Manager for Yesmail. Len continues to address the concerns and needs of the world’s leading email service providers through his almost 10 years of email knowledge in the role of Director of Partner Relations & Industry Communications. Len is a regular contributor to the Deliverability.com blog in addition to growing critical ISP relationships for Unica’s clients and partners.
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