eMail Radio Tuesday November 16th @ 1PM ET: Confessions of a spam king
Tuesday November 16th @ 1PM ET
Depending on your point of view Bill Waggoner is either a spammer or a crusader for free speech and the “American way”. Bill’s convinced that your rights to freedom of expression are under attack.
Joining us to give some counter-balance to Bill’s POV will be the always outspoken and entertaining John Caldwell from Red Pill Email.
One thing is for sure, it promises to be a lively and provocative edition of eMail Radio! Call in and join the debate!
Call in or Skype 1-347-637-3461
Active in the email marketing and operations space since 1996, John Caldwell is an innovative marketing executive experienced in integrated and tactical email marketing and operations. As an independent consultant John has brought his utilization of email marketing best practices, including customer segmentation and profiling, and operational analysis, to a number of major clients including Teleflora, eHarmony, Experian Consumer Direct (FreeCreditReport.com), and more. While at Experian, prior to becoming a consultant, John created and implemented the company’s strategic email marketing plans. He designed the company’s email marketing guidelines and developed comprehensive reporting matrices to measure the operational statistics of email programs and campaigns providing actionable intelligence to Business. John has spoken at Industry events on deliverability and other topics, and is a Member of the Email Experience Council of the Direct marketing Association, where he is actively involved on the Measurement Accuracy Roundtable as 2009 & 2010 Co-Chair.
Bill firmly believes he’s a crusader for free speech and the “American Way”, but to many that’s more than just a little debatable. He’s been called the “Spam King” and has written a book about himself titled: “Confessions of a Spam King”. He’s outspoken, controversial and certainly provocative in his views on spam and using the internet as a marketing tool.
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