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iTrac Maketer – 4 Key Factors to Plan a Successful Email Marketing Campaign


iTrac Maketer – 4 Key Factors to Plan a Successful Email Marketing Campaign


By: iTrac Marketer

An Email Marketing Campaign is one of the most effective means of communicating with an audience to drive business.

If you’re not already using email marketing, I strongly suggest you hop on this band wagon.

For those of you who are already engaging in email marketing, there are a few things to consider before you start blasting out emails. As with all marketing, you must first begin with an email marketing plan and strategy.

4 Key Factors to Plan a Successful Email Marketing Campaign
Here are four areas for digital marketers to consider as you plan out your email marketing campaigns:

1. Timing:


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  • Profile:  Jeff Ginsberg has 17+ years’ experience and is an industry known authority on email marketing who gets in the trenches with clients and helps them fulfill their marketing objectives, increase revenue and brand engagement. Clients rely on him and his team at The eMail Company to provide them with expertise from strategy to technology and from campaign management to channel integration. Jeff has worked with clients across all spectrums in the financial, automotive, retail and consumer packaged goods space. His experience covers both B2B and B2C markets. He has a strong background in educating and training agencies and clients about email best practices and is a wealth of knowledge when it comes to marketing tools and vendor selection. While Jeff’s team may be small, they know how to solve BIG email marketing problems. Looking for help with your next campaign? Don’t be afraid to give him a call – Jeff and his team ready to help you today. Give me a call: Toll Free: 877-We-eMail (877-933-6245) Local: 416-225-7711 eMail: jeff@theemailcompany.com
  • Website:  http://www.theemailguide.com
  • Twitter:   http://www.twitter.com/theemailguide
  • LinkedIn:   http://ca.linkedin.com/in/chiefemailofficer
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