Marketing is what we should all be doing – Howie Mandel

In the third and final installment of Howie Mandel’s talk at the CMA National Convention, Next: 2010, Mandel maintains a consistent message. That message is that we all market ourselves and we all need to be aware of the flow and trust our instincts.
Check out part 1
Check out part 2
With a frantic energy (at times threatening to launch himself out of his chair), Howie pretty much had the whole room hostage. In fact, earlier in the afternoon, one person who tried to squeeze their way out was caught red-handed by the comedian and called out. This had the audience not only laughing hysterically, but probably breathing a sigh of relief that it was someone else he nailed.
Howie doesn’t think you can’t really decide what’s next. What you can do is be aware of the flow and then go with it to take advantage of opportunities. That’s pretty much been how he runs his life – from Bobby’s World to Deal or No Deal, each one was an opportunity he chose not to let slip by.
At one point in this video, Mandel shares a story about the late artist, Denny Dent, who was legendary for his ability to paint beautiful large portraits with three brushes in just a few minutes. This was a skill which Dent never knew he had until the death of John Lennon triggered a creative genius moment and lead his life in a new direction. According to Dent, we’re all artists inside and being open to new ways of doing things and new paths is critical to bring that out.
When you go with that gut feeling, that instinct, even if things don’t work out, you still learn from that experience and squeezing as much experiences into your life as you can is really what living is all about.
Howie got a big round of applause when he stated marketing is what we should all be doing in life. If somebody goes out on Friday night, they are marketing themselves.
Takeaway: We’re all marketers of our own brand -- ourselves.
