
So what’s the buzz for March 11th, 2010? The buzz is our daily collection of must read articles we’ve found from multiple sources around the web! We’ve reached out to gather them all together and bundle them up for email marketing newbees and ninjas!
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Mashable

The Truth About the Average Twitter User
A new study from security firm Barracuda Labs provides some interesting insights into the state of the Twitterverse.

Takeaway: According to this study, a small core of Twitter “power users” dominate the Twitter-verse.
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VerticalResponse Blog

7 tips for Using Email to Promote Webinars
…email marketing is one of the best ways to get the message out about an event. Here are some promotion dos and don’ts you can put to work for your business.
Takeaway: Bring valuable content to your webinars. Keep it simple and don’t oversell yourself.
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MarketingSherpa

9 Best Practices for Protecting Your Email Reputation
Adopt these practices and make reputation monitoring an ongoing component of your email marketing processes to give your email campaigns the best chance of reaching their intended recipients…
Takeaway: Maintaining a good email reputation is a never-ending challenge. Between the shifting policies of ISPs and the changing makeup of your subscriber lists, last year’s good reputation could always be dinged this year.
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ClickZ

How Much Are You and Your E-mail Program Worth?
One of the most persistent conundrums of e-mail marketing is its incredibly high ROI, yet it is often underfunded and understaffed.
Takeaway: Considering how measurable and targeted email marketing is. Are you investing enough into it to get all you should out of it?
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If you’ve got something juicy to share via The Buzz, just tweet @TheeMailGuide or drop us a comment!