Wednesday, February 8th, 2012

Search Results: 7


Aprimo names Stephanie Miller Vice President of Digital Messaging

Stephanie Miller has been described as a “force of nature” and I’d be hard pressed to disagree. While at Return Path she seemed to be everywhere! I’ve always marveled at how she managed to post so much great content and share so much insight with the email and social marketing community! Now today we have word that Stephanie has made a career change and for the past hour... [Read more]

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ExactTarget Australia launches following acquisition of mPath Global

MELBOURNE, Australia – (Business Wire) ExactTarget launched ExactTarget Australia today, following the acquisition of its reseller mPath Global in Sydney and Melbourne. The new operation will directly support the global technology and services needs of ExactTarget’s multinational clients and expands the company’s full suite of offerings to the more than 150 ExactTarget clients throughout... [Read more]

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StrongMail acquires Conversa Marketing and Magnetik — forms new social CRM agency: ThreadMarketing

Redwood City, Calif., July 28, 2010 – StrongMail today announced that it has acquired Conversa Marketing and Magnetik, two New York-based interactive marketing agencies with services ranging from email and social media marketing to web design and customer relationship management. The firms will be combined with StrongMail’s existing strategic services team to form a new email and Social... [Read more]

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Breaking News: Changes to Gmail client

We’ve noticed a couple of  email marketing tweets today asking about problems with rendering in Gmail and now, thanks to our friends @ Alchemy Worx, we know what the score is! Here’s the notice regarding the problem sent out by Alchemy Worx today: Gmail recently changed the way they interpret the code for displaying images. Why does this matter? It matters because it causes unwanted spaces... [Read more]

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e-Dialog enters mobile marketing with acquisition of M3 Mobile

e-Dialog today announced it is extending its mobile marketing capabilities with the acquisition of M3 Mobile Marketing. M3 creates and executes full-service and compelling mobile marketing programs for global enterprises that raise brand awareness, enhance the customer experience and drive sales through innovative text and mobile Web strategies. e-Dialog is a proven provider of advanced e-mail marketing... [Read more]

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Unica Corporation acquires Pivotal Veracity

Waltham, Mass. – January 13, 2010 – Unica Corporation (Nasdaq: UNCA), today announced that it has acquired privately-held Pivotal Veracity, a provider of tools that enable companies to optimize the deliverability and reputation of their digital communications, for approximately $17.8 million in cash. “In a world where virtually all email is filtered, marketers must pay keen attention to... [Read more]

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Canadian anti-spam bill (C-27) killed by prorogation

Canadian Prime Minister, Stephan Harper, plans to prorogue parliment (an extended break/suspension with no elections)  so MPs won’t be distracted with governing the country while Canada’s Olympic hockey teams are kicking the snot out of the world. Micheal Geist posted last week about how this will kill a few important technology-related bills which were making their way through the process.... [Read more]

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