Want to add your Free Listing?
Click here to register

Posts tagged with: Coupons

The Role of Email Marketing in the Multi-Channel Evolution – Part 1 by Wikus Engelbrecht @WKS_Engelbrecht

The Role of Email Marketing in the Multi-Channel Evolution – Part 1 Email is still the most cost-effective marketing tool, enabling you to reach people who have actually given you permission to communicate with them and who are therefore more...
Continue Reading →

20 Great Holiday Email Marketing Subject Lines by Janine Popick @janinepopick

20 Holiday Subject Lines that Light Up the Inbox A few weeks ago I did a blog post on 10 fab fall email subject lines, and now as we plunge into the holiday season, I wanted to share some eye-catching...
Continue Reading →

QR Codes Bring Email Marketing, Mobile Coupons to Life by Wikus Engelbrecht @WKS_Engelbrecht

QR Codes Bring Email Marketing, Mobile Coupons to Life Marketers today face a dizzying array of options designed to help capture audience attention and drive sales. While email marketing through newsletters and coupons remains one of the most popular and...
Continue Reading →

A Checklist for Monetizing Your Email Marketing List the Right Way by Eric Didier @ericdidier

A Checklist for Monetizing Your Email Marketing List the Right Way We talk with a lot of list owners who are interested in monetizing their email marketing lists but aren’t sure how. They understand their email list is a valuable...
Continue Reading →

ClickZ – Driving Your SMB Forward With Email

  • ClickZ - Driving Your SMB Forward With Email
By: ClickZ In my last column, I fielded some key and frequently asked questions from small- and medium-sized businesses when it comes to email, particularly in how email should be considered in a social world. Today’s column focuses on some specifics...
Continue Reading →

The Lunch Pail – Unleashing the Power of Mobile Email

  • The Lunch Pail - Unleashing the Power of Mobile Email
In our most recent mobile opens report, we noted that 27% of nearly one billion emails opened were opened on a mobile device across numerous business verticals. For some brands, the number was over 40% of all commercial emails sent. In...
Continue Reading →

Building Customer Loyalty with Email Segmentation by James Trumbly @econnectemail

Building Customer Loyalty with Email Marketing List Segmentation Loyalty-targeted emails can result in open rates as much as 40 percent higher than bulk mailings. That’s a statistic worth noting. If you don’t currently use segmentation to cater to subscriber preferences...
Continue Reading →

MarketingSherpa – Email Marketing: 208% higher conversion rate for targeted emails over batch-and-blast

  • MarketingSherpa - Email Marketing: 208% higher conversion rate for targeted emails over batch-and-blast
By: MarketingSherpa SUMMARY: Over time, sending general emails to an entire database can erode results. However, many marketers continue to do this, because they’re unsure of how to move beyond “batch and blast” practices to a more targeted approach. Yet,...
Continue Reading →

SimplyCast – How to Optimize Promotional Codes in Your Email Marketing Campaigns

  • SimplyCast - How to Optimize Promotional Codes in Your Email Marketing Campaigns
By: SimplyCast Promotional codes are a quintessential email marketing tactic. It drives click-thrus and opens, as well as sales. These codes are the modern day equivalent of clipping coupons: everyone loves a deal. So, here are some tips to ensure that by...
Continue Reading →

Luke Glasner’s 5 Favourite Email Marketing Metrics by Luke Glasner @Lukes_Tweets

  • Luke Glasner's Five Favourite Email Marketing Metrics
Luke Glasner’s 5 Favourite Email Marketing Metrics On Sept. 14th 2010 we had the pleasure of welcoming email marketing metrics Jedi Luke Glasner of Glasner Consulting to eMail Radio. It was a fantastic show which has gotten raves from those...
Continue Reading →

5 Tips for Winning Back Customers by Janine Popick @janinepopick

  • 5 Tips for Winning Back Customers
Business should always be focused on getting new customers, but winning back customers from days gone by could be very beneficial (and cheap!) for your business. This article focuses on 5 tips for winning back customers: call back campaigns, surveys,...
Continue Reading →

ClickMail – Don’t Send Email Just to Send Email

  • ClickMail - Don’t Send Email Just to Send Email
By: ClickMail Usually people subscribe to your emails because they want information. This is particularly true for B2B marketers, with the longer sales cycle that requires an education period. But it’s also true for B2C marketers whose prospects seek information...
Continue Reading →

Hollywood Can Teach Email Marketers a Few Tricks by Lynn Dalsing @lynndalsing

Hollywood Can Teach Email Marketers a Few Tricks In the run up to the Oscars, lunch-time conversations in the ividence office featured our own Academy Award predictions. It occurred to me that there’s a lot that email marketing can learn from...
Continue Reading →

MailerMailer – 15 Ways to Grow a 100% Opt-in Email List

  • mailermailer - 15 Ways to Grow a 100% Opt-in Email List
By: MailerMailer Trade Shows. Collect email addresses at trade shows and events. Be clear about what the person is signing up to receive. Get your own Printable Sign up Form. Business meetings. Trade business cards when you meet new potential clients and ask...
Continue Reading →

5 Ways to Optimize Your Email for Mobile by Marco Marini @ClickMail

As an email marketer, you’re probably well-versed in strategizing your content across a variety of platforms, and you mobilize your resources to do the most with what you have. But are your emails mobilized? In this case, we mean optimized...
Continue Reading →

Constant Contact – How B2Bs Can Keep Email Open Rates High

  • ConstantContact - How B2Bs Can Keep Email Open Rates High
By: Constant Contact Businesses that are marketing to other businesses can have a difficult time coming up with the right content for their email newsletters. It’s a little harder to think of articles foremail marketing when clients rely on you as...
Continue Reading →

Clickz – 4 Email Marketing Trends That Matter in 2012

  • Clickz - 4 Email Marketing Trends That Matter in 2012
By: Clickz In the column, “Inbox Rising,” I covered how email was poised for another big year as the central hub and heartbeat of any conversations and conversions happening in the digital world. Now, let’s look to see what trends...
Continue Reading →

Benchmark Email – 5 Keys to a Successful Email Newsletter Campaign

  • Benchmark Email - 5 Keys to a Successful Email Newsletter Campaign
By: Benchmark Email Staying in touch with your customers is essential to maintaining and increasing business. An email newsletteris an effective way to reach customers and bring them to your business whether you own a brick and mortar business or are...
Continue Reading →

Bronto – Oops… It Happened Again: How to Send an Apology Email

  • Bronto - Oops... It Happened Again: How to Send an Apology Email
By: Bronto For marketers, holidays mean email volume is ramping up, last minute decisions are being made, and your web servers are at capacity, all this during peak revenue periods.  This is true for holidays throughout the year but especially...
Continue Reading →

New to email marketing? We’ll teach you how to email market.

  • New to email marketing? Start here!
New to email marketing? We’ll teach you how to email market. We know how confusing that can be. Helping people get started in email marketing is why we created The eMail Guide! Have any questions? Send us an email: questions@TheeMailGuide.com...
Continue Reading →