Saturday, February 4th, 2012

Search Results: 8


You’ve got eMail marketing problems by Scott Hardigree @indiescott

This post is intended to be a resource for those who, admittedly, know that they could be deriving more value from the email channel.  No matter if you decide to hire outside professionals, such as an email marketing agency, an email consultant or in-house talent; this guide will help you to assess and reevaluate your current email marketing efforts. Let’s Look at the Numbers Email has been the... [Read more]

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A new Ninja in the hive: Topica Email Marketing!

A new Ninja in the hive! Topica Email Marketing! The eMail Guide hive of Ninjas is buzzing with news that yet another email marketing Ninja has joined our ranks! Please welcome Topica Email Marketing! It’s great to be able to welcome yet another email marketing Ninja to The eMail Guide! Make sure you check out Topica’s brand new Ninja listing! Topica is well known as a great email marketing... [Read more]

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Topica

The email marketing solution for small to medium size business! We get a lot of referrals at Topica because our current clients love the personal service they get from our dedicated account managers! For more than a decade, Topica has been helping thousands of satisfied customers use email marketing to grow and improve their businesses – with no software required. Our pay-as-you-go online application... [Read more]

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Blue Sky Factory – A Critical Email Marketing Metric You’re Probably Missing

Source Blue Sky Factory By Ben Landers Targeted, opt-in email campaigns can be a powerful and cost-effective way to generate more business from existing clients and strengthen relationships with new prospects making them more likely to become clients in the future. However, like any other marketing strategy, you cannot maximize the return on investment (ROI) from your email campaigns without proper... [Read more]

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Create relevant eMail campaigns — your reputation is at stake by Kenny Van Beeck @Kvanbeeck

Reaching the inbox of your customers and prospects and generating high response are inextricably linked. Subscribers quickly tire of irrelevant messages and will complain by clicking the “report spam” button, depressing response rates for all campaigns. The only way to improve inbox deliverability and response is to create compelling subscriber experiences. Subscribers want email that has valuable... [Read more]

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The positives of negative online customer reviews

One thing I enjoy about the blogosphere is how a good post can be missed by most of us initially but, then get picked up later by someone and suddenly get the attention it deserves. Such was the case yesterday with a post made by Bronto’s Julie Waite regarding online customer reviews and how to leverage them in your eMail marketing. It seems this gem went unnoticed by most of us the first time... [Read more]

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5 easy things to test to get a better response in your email marketing campaigns by Janine Popick @janinepopick

Testing something new or changing something seemingly small in your email campaigns can definitely tell you something about how your recipients will respond. You’ll either get more open & clicks or you won’t. But you won’t know until you try. Testing something new can SEEM like a lot of work but it’s really not. If you’re going to create an email marketing campaign... [Read more]

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Campaigner’s Tips Help Small Businesses Coordinate SEO and Email Marketing for Best Results

FOR IMMEDIATE RELEASE:Upcoming tips focus on advanced email marketing with the use of multimedia Campaigner’s Tips Help Small Businesses Coordinate SEO and Email Marketing for Best Results OTTAWA – November 12, 2009 – Campaigner, a leading email marketing solutions provider, launched 101 Tips for Getting Started with Email Marketing this year to help small business owners implement... [Read more]

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