Tuesday, February 7th, 2012

Search Results: 12


Job – Email Marketing Specialist – Michael C Fina – 01-13-11

Email Marketing Specialist – Michael C.​ Fina The Email Marketing Specialist is responsible for creative conception, development, implementation and execution of email strategies provided by the Michael C.​ Fina company.​ The Email Marketing Specialist will work to maximize profit while optimizing file development and supporting overall business goals and strategy.​ The Email Marketing... [Read more]

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Job – Director-Email Marketing – Adknowledge – 01-12-11

Director-Email Marketing – Adknowledge The Director of Marketing will be charged with developing and executing against a marketing strategy specific to the Email business to help drive awareness and new Email applications. This position reports to the group’s General Manager. The core functions are as follows: 1. Direct Marketing: Execute direct marketing campaigns. Develop referral... [Read more]

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Job – Email Marketing Manager – Expedia – 01-12-11

Email Marketing Manager – Expedia Expedia’s Media Solutions team is looking for an entrepreneurial, creative and detailed oriented professional who will be responsible for executing and leading our CRM strategy. We are looking for someone with deep experience as an email marketer as well as general marketing competencies to establish Expedia in the digital media space.  Expedia ... [Read more]

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Job – Email Marketing Coordinator –  Bonnier – 01-10-11

Email Marketing Coordinator -  Bonnier The Email Marketing Coordinator is responsible for the execution of email campaigns conducted by all Bonnier Corporation brands.  Campaigns include e-newsletters, email marketing, and consumer marketing programs. This position will also coordinate the company-wide email schedule, communicate email best practices, analyze channel results and oversee the... [Read more]

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Job – Email Marketing Manager – Zoom Information – 01-10-11

Email Marketing Manager – Zoom Information The Email Marketing Manager will independently plan and execute all email campaigns and oversee their full cycle: offer creation, creative development, segmentation and data processing, pre-deployment testing, quality control, and back-end analysis.  You will play an integral role in improving ZoomInfo’s ability to provide more highly targeted... [Read more]

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Blue Sky Factory – 7 Tips to Improve Your Unsubscribe Process

Source: Blue Sky Factory By: Joanna Lawson-Matthew Too often in email marketing the unsubscribe process is overlooked.  Marketers have the attitude of, “They’re leaving anyway; why does it matter if the process is a good one?”  I think this is a huge missed opportunity, and that the unsubscribe process can actually be used to re-win over your subscribers.  Read on for my seven tips on... [Read more]

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HubSpot – Glossary: 29 Email Marketing Terms Marketers Must Know

Source: HubSpot By: Jeanne Hopkins According to Wikipedia, “Email marketing is a form of direct marketing which uses electronic mail as a means of communicating commercial or fund-raising messages to an audience. In its broadest sense, every e-mail sent to a potential or current customer could be considered email marketing.” Above-the-fold – The part of a web page that is... [Read more]

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VerticalResponse – How to Make the Best Use of An Email Signature

Source: VerticalResponse So many times email signatures are an afterthought and not really looked at as an  opportunity to sell. What I mean by “email signature” is the signature you put at the bottom of your person-to-person emails, not on your email marketing campaigns (although you can use signatures for that as well!) And I don’t only mean your own email signature, I mean the email... [Read more]

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emailmonday – The great Hotmail Active Views post

By Jordie van Rijn Source: emailmonday On 15 december 2010 Microsoft pronounced that they where launching Hotmail Active Views. Active Views is a way to let email run javascript in your hotmail inbox adding a lot of functionality to e-mail. We list all articles about Active Views in this post. Official: Hotmail introduces interactive email using active views The official Active views announcement... [Read more]

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Job: Project Manager, Interactive Marketing – Email – Home Depot – 11-03-10

Project Manager, Interactive Marketing – Email – Home Depot POSITION PURPOSE – We are looking for an energetic, strategic thinking, results driven email marketing project manager who has a passion for the customer.  Email marketing is a critical component of our direct marketing strategy.  You will develop and manage our email marketing strategy to deliver subscriber growth,... [Read more]

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EmailInsider: The New Social Marketing Paradigm

Source: EmailInsider By David Baker Seems strange to use the word “new and social” in the same sentence.  Kind of like Coke and soda, they mean the same in my world.   In my opinion, there will soon be a collision of sorts with how this business of customer relationship marketing and social media/marketing serve a customer.  Social networking in its basic form is core to our... [Read more]

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What is an email marketing consultant and do I need one? by Scott Hardigree @indiescott

As we all know, email marketing works so I won’t bore you with the stats. Instead, let’s see what an email marketing consultant is and what they can do for you. Email marketing consultants generally take three forms, an Email Marketing Agency, a freelancer, or an in-house staffer at an Email Service Provider (ESP) or traditional agency; all of which have skills and experience that are... [Read more]

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