Search Results: 32
Via Mashable and The eMail Guide Buzz Source: Mashable By: Jennifer Van Grove Facebook has just revealed a new version of Groups at its live press conference in Palo Alto, California. Facebook Groups are a shared space where members can participate in communal activities like group chat, e-mail lists, document sharing and group photo-tagging. The new Groups product was built from the ground up;... [Read more]
Source: Mashable By: Ben Parr Facebook is about to announce some major changes. The question is: What is about to change? Many Mashable readers suspect that Facebook is about to announce the integration of Skype and Facebook chat. However, we’ve heard rumors that the world’s largest social network is instead about to unveil a completely new design. We doubt Facebook would invite the entire... [Read more]
Source: Mashable by Jolie O’Dell If you’re a business owner and you’ve heard the recent news about Facebook’s attention-grabbing new feature for location-sharing and checkins, you’re probably itching to find out what Facebook Places can do for your business and how it can help you reach out to would-be customers and loyal regulars in your community. While Facebook isn’t ready... [Read more]
Source: EmailInsider by Morgan Stewart Email, Facebook, and Twitter each provide marketers with the ability to compile a database full of customers and prospects. This ability to gather consumers into a visible list certainly looks like the familiar paradigm of database marketing. And given the fact these consumers are now part of “our databases,” it seems logical that these would... [Read more]
Most businesses have customers who love them and who love to talk about them. You’ve probably spent a lot of time and energy building up your business, so now it’s time to locate those people who love to shout from the mountain tops how great they think you are. Why? Well eventually you’ll want to reach out to these very special people, thank them and treat them extra special. The... [Read more]
Under intense scrutiny from media and blogs regarding its privacy policy, Facebook has faced a maelstrom of bad public relations in the last few weeks. In my previous post, Social Media Privacy is an Oxymoron, I briefly discussed the concern with Facebook’s convoluted privacy policy and the need for increased regulatory guidelines. While users of social networks need to use discretion when sharing... [Read more]
In the last few weeks there has been intense scrutiny and backlash in the media and blogs regarding Facebook’s new Open Graph and privacy. I’ve read hundreds of articles about Facebook’s API, the inadvertent exposing of private chats, and the increasing lack of privacy in social media. While Facebook’s Open Graph may provide tremendous opportunities within ecommerce, a primary concern with... [Read more]
Jeff Ginsberg, Chief Email Officer of The eMail Guide, talks email marketing with JD Peterson, Director of Products, Lyris, at the MarketingSherpa Email Summit 2010 in Miami. JD points out that the Lyris HQ value proposition is all about helping online marketers succeed. No matter what they need, be it through tools or services, the ultimate goal is to bring success to their clients. Clients range... [Read more]
Small business customers can increase email lifespan through Twitter and Facebook sharing from within the VerticalResponse application SAN FRANCISCO, Jan. 12 — VerticalResponse, Inc., www.verticalresponse.com today announced new social media sharing functionality within the VerticalResponse application which enables small business customers to easily share their email marketing content with... [Read more]
One month ago there was an ultimatum thrown down for Facebook from waay up north. Comply with Canada’s private-sector privacy laws or else. In this case, “or else” refers to the Federal Court of Canada which could issue a court order for the California-based company to comply with Canada’s Personal Information Protection and Electronic Documents Act The heart of the... [Read more]
If you have not already signed up to Seth Godin’s blog, your should do that now and then continue to read this post. If you don’t know who Seth Godin is, then take a gander at Wikipedia’s page about this important author and marketing expert who popularized the topic of permission marketing. And then sign up for his blog. Oriented? Good, because he drops pearls of wisdom every day... [Read more]
The blog of Simms Jenkins is the CEO of BrightWave Marketing, an award-winning agency specializing in the strategic optimization of email marketing & digital targeted messaging programs. True to his credentials, Jenkins has social platforms branching out from his blog right at the top with an acknowledgment that his blog is maintained, but not as often anymore as Linkedin, Twitter, Facebook and... [Read more]
