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Posts tagged with: Spam

A Checklist for Monetizing Your Email Marketing List the Right Way by Eric Didier @ericdidier

A Checklist for Monetizing Your Email Marketing List the Right Way We talk with a lot of list owners who are interested in monetizing their email marketing lists but aren’t sure how. They understand their email list is a valuable...
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Marketing Pilgrim – Six Crucial Criteria for Email Marketers [@JayBaer Blog World Takeaways Remix]

  • Six Crucial Criteria for Email Marketers [@JayBaer Blog World Takeaways Remix]
By: Marketing Pilgrim This post comes from our Email Marketing channel sponsor, AWeber. You probably know Jay Baer from his award-winning blog,ConvinceandConvert.com. (And if you don’t, be sure to visit and bookmark the site today.) After attending Jay’s “12 Imperative Must Dos for...
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Make Monitoring Mandatory: Here’s the Why and How By Marco Marini @ClickMail

Make Monitoring Mandatory in Your Email Marketing: Here’s the Why and How What you don’t know will hurt you. And when you don’t regularly monitor your email marketing program, there might be a lot you don’t know. The number one reason for...
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HubSpot – 7 Expert Email Marketing Tips You’re Probably Missing Out On

  • HubSpot - 7 Expert Email Marketing Tips You're Probably Missing Out On
By: HubSpot You’ve conquered the click-through. You’re sultan of the subject line. And you know how to deliver great content. But there may be a few tips you haven’t mastered yet. Here are a few more advanced tips for marketers looking to kick...
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Business News Daily – 10 Email Marketing Tips

By: Business News Daily Email marketing makes connecting with potential and existing customers as simple as sending an email.  Despite that simplicity, deciding what content to include in an email can still be a challenge for businesses looking to gain...
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B to B Online – What 3 email marketing mistakes make you look like a spammer?

By: B to B Online Even though it’s on the decline, spam still represents a whopping 85% of email sent worldwide, according to Cisco IronPort. While you hopefully are not yourself a spammer, it’s a mistake to think that spam does...
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Bringing Sexy Back to Email: 3 More Ways to Stand Out in a Crowded Inbox by Karen Talavera @SyncMarketing

Bringing Sexy Back to Email Marketing: 3 More Ways to Stand Out in a Crowded Inbox Unless you overhear a conversation about porn spam, the words “email” and “sexy” don’t get used in the same sentence very often. Email, the...
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3 Cool Things that Happen When You Send Email Ads to Your Email List by Kevin Deseuste @KevinDeseuste

3 Cool Things that Happen When You Send Email Marketing Ads to Your Email List Image courtesy of Ramburg Media We talk a lot about how publishers can send less and monetize their list more by increasing the relevance of email offers....
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Crazy Egg – 8 Email Marketing Metrics That Matter

  • 8 Email Marketing Metrics That Matter
By: Crazy Egg When it comes to email marketing, there are key numbers you should be watching. These numbers can prevent you from paying more than you should have to for your email service, sending emails that might get sent...
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Benchmark Email – Email Marketing Tips: Your Email Got Bounced. Now What?

By: Benchmark Email For something so simple, email marketing can get pretty deep. The typical business using this method is up to their necks in testing procedures, going over reports and plotting strategy for the next campaign. Surely there is enough to...
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Email Experience Council – Test These Email Campaign Elements to Optimize Performance

  • EEC - Test These Email Campaign Elements to Optimize Performance
By: Email Experience Council Test These Email Campaign Elements to Optimize Performance Author: Stephanie Miller, co chair, DMA/eec and VP, Aprimo Email marketers always are on the hunt for ways to optimize performance. In fact, a study from Marketing Sherpa found that...
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Shovi Websites – A Recipe for More Convenient Email Marketing

  • A Recipe for More Convenient Email Marketing
By: Shovi Websites If you’ve ever built & sent an email campaign, you know it can be a time-consuming process. There are approvals, test emails, spam checks, and a host of other little details that go into sending out a quality...
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PromotionWorld – Don’t Let Your Email Marketing Campaigns End Up in a Junk Folder

  • PromotionWorld - Don’t Let Your Email Marketing Campaigns End Up in a Junk Folder
By: PromotionWorld For every small business that has ever attempted email marketing, most will tell you that it is not brain surgery. That being said, an ineffective email marketing campaign can lessen your company’s reputation among current and potential customers, cost you...
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Return Path – Why Are My Emails Going to the Spam Folder? How Subscriber Complaints Affect Inbox Placement.

  • ReturnPath -Why Are My Emails Going to the Spam Folder? How Subscriber Complaints Affect Inbox Placement.
By: Return Path Many people see email marketing as a one-way communication. Email marketers are sending emails to their recipients, who are then reading and/or deleting with no real dialogue back to the sender. However, it’s important to understand that...
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MailerMailer – Improving Your Email Sender Reputation

  • MailerMailer - Improving Your Email Sender Reputation
By: MailerMailer Poor sending practices and list hygiene can negatively affect your email sender score and reputation, ultimately causing you to be blacklisted. Additionally, high complaint rates, rented or purchased email lists, and a dismal IP sending history can lead...
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iMedia Connection – Delivery and deliverability debunked

  • iMedia Connection - Delivery and deliverability debunked
By: iMedia Connection I’ve been fielding a lot of questions lately about delivery. Sometimes the askers of these questions really mean deliverability. I take a deep breath, keeping in mind that most of the uninitiated still think they are the...
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Bizcommunity.com – Email marketing: Avoiding assumption and gaining permission

  • Bizcommunity - Email marketing: Avoiding assumption and gaining permission
By: Bizcommunity Email marketing is one of the most effective marketing mediums of the digital age. There are numerous reasons for this such as its cost-effectiveness, measurability and its high response rates. But, email marketing only works when it is...
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Sign-Up.To – A guide to plain text emails

  • Sign-Up - A guide to plain text emails
By: Sign-Up.To In an age of HTML I’m sure that not everyone will be familiar with the concept of plain text in email marketing; its importance however should definitely not be overlooked. With this in mind we’ve put together a quick guide to plain text emails, what...
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Email Marketing Co-Registration: The Nays Have It! by James Trumbly @econnectemail

Email Marketing Co-Registration: The Nays Have It! Strong opinions abound on both sides of the co-registration debate. Co-registration, or the practice of subscribing to multiple newsletters simultaneously, walks a fine line when it comes to ethical list-building practices. Let’s take...
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US Email Marketers to Adapt to New Californian Law by Wikus Engelbrecht @WKS_Engelbrecht

US Email Marketers to Adapt to New Californian Law In March of this year, the Californian court made a new ruling about email sender identification that now has marketers across the US scratching their heads on how to modify their...
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