Search Results: 93
All week long we are lucky enough to interact with thousands of people via Twitter. Come Friday we want to toss #FollowFridays out to all those we’ve tweeted with in the week but, there’s always that chance that we might miss someone who’s tweeted or re-tweeted something about or for us in the week. That’s a scary thought because we love our tweeple and we want them to continue... [Read more]
Feb, 01 2010 at 12:00 PM – Feb, 03 2010 at 05:00 PM EST Eden Roc Resort Miami, Florida Join the Email Experience Council and the DMA for 3 days of focused learning, networking and exploring at the only conference for – and by – email marketers. Now in its third year, the Email Evolution Conference will continue to explore how email... [Read more]
We have a diverse group of people here at The eMail Guide who come from all backgrounds and faiths. While we all observe the holidays in our own way, we share the appreciation of the season as we celebrate the universality of family, love, peace and friendship. No matter what you believe or when you celebrate, the commonality of these mid-winter observations is thankfulness for the good things of... [Read more]
Lots of tweeting today regarding a post at Equimedia about how Twitter and digital marketing work well together and we certainly agree but, it’s not all paradise with this bird if your business runs into problems with tweeting. We love Twitter, it’s a big part of what we do every day and we like to think we use it effectively to provide eMail marketers timely information and engage our community.... [Read more]
eMail is not dead…just ask any 9 year old! Mark Brownlow from Email marketing reports sat down with his two sons and asked Michael 9 and Patrick 7 what they thought about eMail and the future of same. Neither chocolate nor gummy bears or even more time on a Nintendo DS could stand up to eMail. So, it would seem apparent to this reporter that eMail has a couple of generations of popularity before... [Read more]
For the past six years, Canada’s Marketing Hall of Legends Gala has honoured the brightest and most influential figures in the marketing industry. This year, this tradition continues with a line-up of honourees who have all made marketing history in different yet equally inspiring ways. Attending this event is not only about showing your gratitude. It’s also a great way to reconnect... [Read more]
I often wonder if perhaps eMail marketers are the worst Christmas shoppers on the planet. Why? Because, they are so busy letting everyone else know about great products and services that they forget to take care of themselves till the last minute. Hey, I could be wrong but, even if I am it’s still a great excuse to get my publisher to allow me to write up a top ten list of great gifts for eMail... [Read more]
Courtesy of Steven Frank www.spamusement.com:Poorly-drawn cartoons inspired by actual spam subject lines! Read More →
If you’ve got people signing up with your opt-in form on your site, you might be able to make a bit of cash during your sign up process. How? If you know another business that would pay you each time someone signed up for your list and indicated an interest in receiving emails from them as well, you might have a match made in heaven. Here’s how I would do it in 5 easy steps: Agree on... [Read more]
Thomas Edison once said that genius is one percent inspiration and 99 percent perspiration. Edison claimed that he always found inspiration from a real existing need. Which may explain his lesser known inventions such as the “talk to the dead machine”. Regardless of the actual impetus, I think it often comes from those around us. The web has certainly made the sharing of creativity and innovation... [Read more]
As we plunge head long into the snow bank of joy that is the holiday season, we once again bring you that welcome feast of wisdom which is The eMail Guide’s Top Takeaways. Every week we make a list, check it twice and stuff a post full of bright shiny tidbits of takeaways. “Now, Dasher! Now, Dancer! Now, Prancer, and Vixen! “On, Comet! On, Cupid! On, Donder and Blitzen! “To... [Read more]
You’ll recall we posted last week (and tweeted our little hearts out) looking for the best “free forever” ESP plans. The idea was to give those providers who offer this service a chance to reach out directly to our community and let them know what they have to offer. We’re very pleased to say that the original post got a lot of traffic and we had two great ESPs step forward to offer you something... [Read more]
The CakeMail team has just released version 2.2 of the CakeMail User Interface. CakeMail is an open-architecture, multilingual email marketing platform. CakeMail’s layered design is specifically meant for interactive marketing agencies, software companies, and web firms looking for an easy way to add email marketing to their offering. Here’s what the CakeMail team had to say in their press... [Read more]
Media Post’s eMail Insider’s Summit is in full swing in Park City, Utah. Tweeples are posting jewels of wisdom and links to great blog posts about the summit on #MPEIS we’ve decided to grab some of the more interesting tweets and post them to give you good idea of what’s going on. We’ve updated the page with more top tweetaways plus photos and even videos! Don’t... [Read more]
Courtesy of Steven Frank www.spamusement.com:Poorly-drawn cartoons inspired by actual spam subject lines! Takeaway: A great subject line should deliver. Read More →
We’re always thrilled to welcome new companies to The eMail Guide listings and today we want to give a big eMail Guide welcome to StyleCampaign! By the way Anna, we love the video in your listing! Welcome aboard StyleCampaign! Style Campaign is an email creative agency in LA. They design and hand code, beautiful email templates from scratch. Read More →
Good news eMail marketers, the price of the keyword term “email marketing” with Google adwords this month is down a whopping $2.23 per click from the previous month. This is pretty substantial and the lowest price we’ve seen all year, considering we’re coming into the holiday season. The most expsnseive related email marketing term is “email marketing reseller”... [Read more]
Before the web came along we writers often were only as good as our research and time allowed. It was a lot easier to miss something important than almost any of us would care to admit. The only good thing (for us) was that we controlled the communication channel so, if we didn’t want to print a correction, admonishment or opposing opinion, we just didn’t, unless we had to. Now we are literally... [Read more]
Recently, I had the pleasure of interviewing VerticalResponse CEO, Janine Popick. We thought of doing it as a straight podcast but, decided to switch it up and bit and add some visuals. Let us know what you think! Takeaway: Janine tells how easy it is to go from Outlook to eMail Marketing by using technology such as VerticalResponse. Interested in being interviewed by The eMail Guide? Drop me an eMail:... [Read more]
We’re pleased to note that this week we have our first twitter submitted takeaway for one of our posts. V12Group got a kick out of this week’s spamtoon at The eMail Guide and retweeted it with their own takeaway which we just couldn’t top. If you read one of our posts and have a takeaway to offer, please post it and we’ll include the best in our weekly top takeaways! Takeaway:... [Read more]
