Laura is a seasoned email and database marketing strategist who has done both business-to-business demand generation and business-to-consumer lifecycle marketing. She has worked with some of the savviest email marketing organizations in the retail, travel, gaming and technology industries. Laura is currently Director of Market Development at TailoredMail, a Seattle-based email service provider who specializes in making email campaigns and landing page content more personalized, social and mobile-friendly.
Two Principles of Psychology to Incorporate into Your Email Marketing Principle…
3 Guiding Principles for Email Marketing Customer Relationships The examples provided…
Sharing Your Email Marketing Subscriber List for Event Marketing Purposes? Read This…
Before you test, track! It’s easy for an email marketer to develop and embark upon a…