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Litmus – How to: Add a Countdown Timer to your Email


Litmus – How to: Add a Countdown Timer to your Email


By: Email On Acid

What we’ll be making
right gif We’ll be making a nice little GIF like this that counts down to a specific date. This can help create a sense of urgency for events or product offers you may be using email for.

How it works and support
This works by taking a PNG and using a PHP script to create a looping GIF counting down to a time.

It takes a flat PNG and super imposes the countdown based on your variables in the PHP script onto it.

When a user receives it in their inbox, they’ll see it loop for 1 minute and reset. However, if they leave the email and return it will have adjusted to countdown again. The likelyhood of a user watching it reset is very low. Here is the client support:

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  • Profile:  Jeff Ginsberg has 17+ years’ experience and is an industry known authority on email marketing who gets in the trenches with clients and helps them fulfill their marketing objectives, increase revenue and brand engagement. Clients rely on him and his team at The eMail Company to provide them with expertise from strategy to technology and from campaign management to channel integration. Jeff has worked with clients across all spectrums in the financial, automotive, retail and consumer packaged goods space. His experience covers both B2B and B2C markets. He has a strong background in educating and training agencies and clients about email best practices and is a wealth of knowledge when it comes to marketing tools and vendor selection. While Jeff’s team may be small, they know how to solve BIG email marketing problems. Looking for help with your next campaign? Don’t be afraid to give him a call – Jeff and his team ready to help you today. Give me a call: Toll Free: 877-We-eMail (877-933-6245) Local: 416-225-7711 eMail: jeff@theemailcompany.com
  • Website:  http://www.theemailguide.com
  • Twitter:   http://www.twitter.com/theemailguide
  • LinkedIn:   http://ca.linkedin.com/in/chiefemailofficer
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