Are you a new email marketer, wondering what email authentication is? Perhaps you’ve already tested out a campaign, but it suffered a poor open rate.
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Many emails I see have this little line: To ensure delivery – add us to your address book I know that many
Does Email Authentication Matter? The concept of email authentication isn’t exactly new. My boss Chip House blogged about it all the back in 2004, and
DKIM: Determining its Value Proposition by Fred Tabsharani The nature and origins of an email message are often falsely presented by email senders and as
eMailRadio presents The Email Authentication Show Live at 1PM ET on Tuesday, June 21 Please join us on Tuesday June 21st at 1PM for eMailRadio
Jeff from Return Path emailed me this morning to tip me off to a new full court press by some industry heavyweights to combat spam,
Our friend Keith from RoboMail is a natural with online video and he’s got a great one posted @ YouTube about authentication in email marketing.
It’s easy to think emails take a straight shot to your recipient’s inbox, however it’s a long and sometimes complicated journey to their final destination. Chris Wheeler discusses how the various hops an email takes can affect the condition of the email.
Today I was sitting down with a co-worker and they asked about whitelisting. More specifically why is it that you still need to ask the
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