31 Point eMail Marketing Audit – Single Message

$175.00

31 Point eMail Marketing Audit that covers

  • Message Architecture
  • Message Content
  • Strategy Alignment

Plus a lot more that’s guaranteed to increase your response and conversion rates.

 

 

Description

What will be covered in this eMail marketing audit?

A lot. We go through a comprehensive 31 point list of items that will give you a full picture of what could be improved, fixed, changed or tested in your email campaign.

 

The list includes:

 

Message Architecture

    • From Address
    • Reply-to Address
    • Preheaders
    • Subject Lines
    • Headlines
    • Salutation
    • Body Copy
    • CTA – Calls to Action
    • Signature
    • PS – Postscript
    • Footer
    • Footnote Text

Message Content

    • Copy
    • Content
    • Look and Feel
    • Images
    • Rendering
    • Deliverability
    • Mobile Responsiveness
    • Unsubscribe Process
    • Update Profile Process
    • Message Usefulness Scoring

Strategy Alignment

    • Does the message align with the strategy?
    • Does the message deliver the brand promise and in the tone of the brand voice?
    • Does the message align with the sequence of the journey?
    • Does the message drive to a single goal or multiple goals?
    • Are the goals trackable?
    • Does the client track and measure the performance of the message?
    • Does the message build engagement with readers?
    • Is the message testable?
    • Is the client tracking/recording email tests?

SUBSCRIBE to our newsletter
to download our FREE GUIDE
“27 Free Tools Every
eMail Marketer Needs in Their Toolbox”

Download our free guide 27 Free Tools Every eMail Marketer Needs in Their Toolbox

Download our FREE GUIDE

Your privacy is our privilege!
We will never rent, sell or share your data. 
You can unsubscribe at any time, but you won’t want to 😃

This website uses cookies to ensure you get the best experience on our website.